Our Story

Making healthy relationships learnable.

Unraveled is a “relationship intelligence” ecosystem: a collection of digital tools and in-person, gamified experiences that help young adults build healthy relationships.

When people never learn how relationships work, the harm ripples outward into loneliness, intimate-partner violence, and childhood trauma, a cycle that repeats across generations.

We exist to break it.

Why we built Unraveled

“I grew up in a home where healthy relationships were never modeled, so I had to learn from scratch with no reliable map. Advice was everywhere and contradicted itself. I wanted one thing I could trust, for any relationship.”
MadhuriCo-founder & CEO

Vision · Product · Operations

LinkedIn
“Studying human psychology and behavioral science, I kept seeing the same thing: a generation more connected than any before it, and lonelier than any before it. As tech and AI accelerate, the hunger for real connection only grows. We had to build for that.”
WillCo-founder & CRO

Sales · Revenue · Partnerships

LinkedIn

The journey so far

2019
Two sticky notes in a classroom

Nobody else liked our ideas. So we paired up, and won 1st place in a pitch competition.

2020
Clinton Global Initiative University

Selected for a program helping young entrepreneurs turn impactful ideas into practical action.

2020
The Los Angeles Times

Will was featured in an article spotlighting his spirit of invention and entrepreneurship.

2021
We paused

Life happened. The idea waited.

2026
Future Founders

We reconnected and applied to a startup bootcamp. We're relaunching, more ready than ever.

Our values

Built, not found

Relationships take real work.

Līlā

लीला/LEE-lah/

The play and fun inside the work.

Each other

Grassroots before institutional.

Dealbreakers

Never a number. A relationship isn't a grade, so we'll show you where you sit, not what you got.

Never a replacement. A tool can show you the pattern. It can't be the one who shows up.

Never a place to stay. We don't measure success in screen time. We want you to live life.

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